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You can search for specific questions or topics related to your business and follow these to receive notifications of new questions.You can publish content on Quora, just like LinkedIn’s publishing platform.You can target your question to specific Quora users, asking them specifically to weigh in with an answer along with others in the community.Users can collaborate by editing questions and suggesting edits to answers that have been submitted by other users.īeyond the simple ask-and-answer setup, there are some advanced parts of Quora, too, that might be good to know before jumping in. Quora is a question-and-answer website where questions are asked, answered, edited, and organized by its community of users in the form of opinions. Customers will appreciate a provider that maintains expertise in their field by knowing the latest developments. Stay Up to Date on Industry Developments and Technologies: Keep an eye on what is new in the market and what technologies are evolving.Following Influencers: What key figures in an a business’s field are saying is valuable for identifying trends early.Watching Competitors: Receive information about competitor activities and new developments.Awareness of Customer Activities: Using alerts to stay on top of developments at a customer helps a business be proactive in supporting the customer and avoiding surprises.Mentions of Company Executives: Executives’ reputations can affect the reputation of the organization so its good to know when new content mentions them.Information About the Product(s): Stay aware of what is said about your company’s product(s), and by whom.It can be useful to include common misspellings as well. Information About the Business: To know whenever your company’s name is mentioned and by what site.In short: when I look out into my daily life through a lens focused solely on keyword searches, everything becomes more fascinating You set up alerts on what you want and then it will email you with any relevant changes found in the last 30 days for example “Google Alert” would notify me of news items containing these words as they are published online around the world! This can be anything from new web pages, newspaper articles or blogs. Google Alerts is a free service offered by Google that sends notifications about recent activity related to your search. Please feel free to add your own thoughts and tools you recommend in the comment section below. There are so many free and paid options available, but which ones will provide you with the most value for your business? We compiled a list of 25 must-have free tools that can help you conduct market research. You can gain valuable insights on your competitors, potential customer pain points and preferences, or any number of other aspects in order to make strategic decisions down the line.ĭoing market research gives you vital information like demographics, detailed insights into competitor’s strategy (and strengths), consumer buying patterns & which companies are likely growing/shrinking over time. Not many know that the best way to get a feel for an industry is through market research. This collection of market research tools will help you conduct a proper market research, competitive analysis, content research & automation.Ĭonducting market research is an important part of any business. A curated list of the top 25 Free Tools For Conducting Market Research.
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